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We take pride in having created what we believe is the PV industry’s most comprehensive cost forecasting model

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Our approach combines traditional top-down demand-based market analysis with a bottom-up manufacturing cost model that takes account of technical developments as well as the costs of materials, equipment, consumables, energy and personnel. This combination allows us to produce technology and market forecasts of unrivalled accuracy, helping our customers to successfully navigate the solar industry.

Exawatt’s and CRU‘s combined methodologies provide expansive intel on global commodities, technologies and costs. Together, we provide vital energy transition insights to our stakeholders.

Meet the PV team


Alex Barrows

Head of PV

Alex Barrows

Alex heads up Exawatt’s solar PV research, with a particular focus on forecasting the efficiency and cost evolution of solar technologies in order to understand when and how new technologies will influence the PV market. He obtained his PhD in the physics of perovskite-based solar cells from the University of Sheffield.

Molly Morgan

Senior Research Analyst (PV)

Molly Morgan

Molly supports the PV team by tracking and forecasting evolutions in solar module efficiency and architecture, as well as providing analysis of capacity, production, and financial data for PV manufacturers. She has an undergraduate degree in Physics and a postgraduate degree in Solar Cell Technology, both from the University of Sheffield.

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